News channels have undergone a huge amount of change during the last number of years. Some news programs have gone on to changing their formats, look and also have introduced more attractive, intelligent and witty news presenters to acheive more viewership and garner more revenues. The conventional weather girl of the news channels has always created the image of a very beautiful, attractive and sensual woman delivering the weather report. Naked News has taken this element of sensuality a step further and has naked women dishing out the weather report!
Naked News calls itself a program that has “nothing to hide”. This web subscription program carries a complete and full television newscast. The program is arranged in Toronto and it is aired daily each episode being of 25 minutes. The highlight in this show is the fact that male or female anchors either read the news completely naked or they strip while they read their specified segments, such as weather, sports, entertainment, current affairs etc. It has been noted that irrespective of this news presenters gender, the viewership of Naked News remains predominantly male.
Naked News made its debut in 2000 as a subscription based web news service that boasted of an all female cast. The first anchor of Naked News was Victoria Sinclair who, during those times was the sole anchor for the show and presented all the segments including weather, sports, entertainment etc. As the show gained popularity, the numbers of anchors increased and presently includes eight female presenters and also have guest anchors featuring as well. With no marketing gimmick or strategy, this website became popular only through word of mouth, soon becoming a frequented web destination.
This site received almost six million hits within a month during its initial days. A huge cause of its popularity was its free viewership as the site was supported entirely by advertising. Post 2002, only one of the news segments could possibly be seen totally free and after 2004, the site became a paid one. Again in 2008 two segments of the show can be viewed for free.
Naked News launched Naked New Japan in 2006, in colaboration with eGalaxy and Sunrise Corp. eGalaxy was the owner of Naked News and Sunrise Corp was a seller of services and goods over the internet. Naked News Japans presenters do not strip completely, owing to the stringent broadcasting norms of the nation. However, the producers hope that they will be able to show more down the road. The Naked News expansion mode continued together with the launch of Naked News Italia in 2008.
Naked news presenters have been very popular and have been featured in several television shows such as The Today Show, CBS Sunday Morning, and The View etc. They’ve also made several appearances on Entertainment Tonight and ET Insider. These presenters have been featured in numerous newspapers and magazines such as Playboy and TV Guide.
To become a member of Naked News one has to be above eighteen years of age and gain access to an every day feed of features, news and reports which are gathered from all across the world.