News and news presenting has come a long way. Gone are definitely the scripted days of news reading with news readers, looking like they would go to sleep any moment, would drone on giving the highlights on the days events. The advent of satellite and cable tv changed everything and created the business of news an important money crunching tool. With passing years, news started becoming even more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all began to be hosted at their very own specific domains and catered to their selected audience.
Sports have always experienced a huge fan base and enthusiasts are invariably interested in sourcing more knowledge about their preferred sports. Several media giants went ahead into several alliances to gain greater coverage of sports events that were being held in areas beyond their network and began broadcasting them on their networks.
This gave them an increased viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one required to know from the realm of sports. Now sports channels have dedicated news channels that cover and provide for their viewers not just games but additionally sports reviews, statistical game analysis, player updates as well as their performance reviews as well.
A large number of sport shows do compete against each other trying for greater viewerships and take major efforts for making this agenda a reality. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they actually do everything to remain on top.
One such news provider that created a huge influence on news viewing was in the year 2000 when Naked News was launched. The program was launched as a web based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped when they read the news and presented their segments.
Naked News began with merely one anchor, Victoria Sinclair, who presented all of the sections of the program. She remains an integral part of Naked News. Some of its initial success can be credited to the free viewership of the channel, which did become immensely popular even in the absence of a marketing strategy.
They were popularized through the word-of mouth medium and increased in numbers from a single to eight female anchors. The show also brought in several guest anchors to help keep the format interesting. Following the crash of the internet boom, only one segment of the program could possibly be viewed for free and eventually by 2004 the entire program was changed into a members only one with no segments accessible for free access.
The naked sports news presenters have also been extremely popular and also have been featured in several tv programs and also have been featured in many newspapers and magazines.